FASHION 101: RANIA KOUROS
With the fashion empire, and chicest fashionistas residing at Somerset House for the capital's biggest style extravaganza known as London Fashion Week, dressing impeccibly for it is a daunting prospect. Despite the odds, LSESUFashion's newly appointed Editorial Fashion Office Rania Kouros took the fashion scene by storm, being spotted by her eclectic style by notorious Australian magazine 'Missy Confidential'. With her passion for fashion being internationally recognised, Jodie Momodu interviews this style-savvy student about the origins of her fashion love,her take on London Fashion Week, and predictions on the next 'it' designer.
Fur: Graham & Spencer
T-Shirt: Urban Outfitters
Blazer: Michael Kors
Trousers: Zara
Shoes: Marc by Marc Jacobs
Bag: Lana del Rey, Mulberry
Glasses: Topshop
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Rania, tell everyone your background in fashion!
When I was just 3 or 4 my Mum got me an amazing pair of swede Dolce & Gabbana cowboy boots with these little amazing tassels on the side, and that was when it all began! I had always been a socialite fashionista due to my family background in the country ,and was always invited in those social events, featured in magazines etc. However, my real passion arose as soon as I turned 18 and got a part time job at MUST (Greek Fashion) magazine, where I was responsible for the street fashion section. During my time there I got to meet an array of cool designers, became gradually influenced by stylists, and interacted with PR-ists and artists, anyone artistic!
As soon as I came to London though, my enthusiasm around the fashion field got augmented due to the city´s intense vibe. After my dad´s encouragement actually, I launched my own blog in 2012 and from then on everything followed a sequence... I became part of the London Fashion Bloggers project of Diana Kakkar´s company, and was contributing articles and reviews for their blog. I collaborated with the BuyMyWardrobe pre-loved fashion initiative, and was also part of their promotional photoshoot (last April). I was also lucky to meet through networking, Fiona, owner of French and UK based start up company Rentez-Vous, who invited me to rent out my clothes as part of the company´s concept.
In the meantime my fashion show addiction had begun... whether it was in Cyprus, Greece, the Netherlands, France or the UK ... whether it was VIP front seats of back seats... I was there, reporting, writing, and was fortunate to always get hold of invitations!
As well as these, I have been a freelance stylist and fashion advisor. I have created a quite solid network of designers, entrepreneurs artists, PR'ists and fashionistas...ready to assist, advice or influence me at any given time. The fashion realm has truly became my second home.
What ignited your passion for fashion?
My passion for fashion derives from simply being a spoiled child I guess, and probably because I have a creative and crazy mom who acted as my mentor throughout! Nonetheless, growing up it is fashion´s social power over people that fascinated me! The creativity diffused in people´s outfits as well as the journalistric drive that urged me to report on all these stimuli of mine. This probably explains my development in the blogging world too.
What was your main highlight of LFW, except for being spotted by Missy Confidential!?
The main highlight of the LFW to me was actually the street style! People gathering to such events have a heightened and bold sense of fashion. They are the ones who truly inspire and constitute fashion. Designers of course materialise the creativity but it is such people who take it to the extremes and portay its true essence in the most artistic ways. So yes...the outfit inspiration was the highlight
Which designer stood out from the fashion crowd?
Zoe Jordan, an upcoming designer, was in fact one of my favourite picks. She has a very playful and at the same time minimal style, which I find intriguing.
What were the key trends you spotted at LFW?
The key trends for this season would be;
a. Grudge- tartan patterns combined with those beloved biker boots (don´t forget the badass attitude)
b. The Pink coat - think big, bold minimal and PINK yes PINK
c. Nature - fur is another trend but keep it in earth colours like brown, khaki, and olive green!
- Jodie Momodu